Beyond its support for both mobile Web and native app experiences, Branding Brand has a focus on in-store solutions, with proven mobile point of sale, tablet-based kiosks, and associate-facing clienteling app implementations. The firm takes a full-service-led approach, providing mobile strategy consulting, integration architecture, creative, development, conversion optimization, and post-launch support. Unlike other mobile agencies, Branding Brand's investment in the underlying platform allows it to rapidly push out new mobile innovations (e.g. Passbook) across its client base at a low cost. Read the review....

Our mission is to create the best digital shopping experience for every person. our network effect allows us to treat shopping as a science.
  • Revenue Market Share
  • Smartphone Operating Systems
  • Traffic Sources

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The issue was first brought to our attention by Branding Brand, a Pittsburgh-based company whose platform powers mobile sites and apps.

Timeline

Branding Brand has enabled retailers to deploy mobile commerce sites and apps quickly, and it has significantly improved engagement and conversion rates through usage analytics, performance optimization and user experience testing.

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Chris Mason

Co-founder & CEO

Serial-entrepreneur; Inc. 500 honoree; SxSW speaker; gourmet chef; Carnegie Mellon University graduate.

Christina Koshzow

Christina Koshzow

Co-founder & Marketing

Women Innovate Mobile advisor; NRF committee member; Carnegie Mellon University graduate.

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Joey Rahimi

Co-founder & Client Success

Analytics fanatic and optimization expert; Coro mentor; new dad; Carnegie Mellon University graduate.

Carl Evankovich

Carl Evankovich

Technology

Former head of engineering for Google Shopping; senior software engineer at Oracle; Ingress addict.

Curleta Harris

Curleta Harris

Talent Acquisition

Recruiting and strategy specialist; YouthWorks mentor and certified basketball official; former executive team lead at Target Corporation.

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Jared Horowitz

Client Success

Former director of online retail strategy and mobile initiatives for Steve Madden; Forbes 30 Under 30; proud user of four smartphones.

Allen Lu

Allen Lu

Finance

Former finance planning and operations, reporting to the CFO at an $11 billion health care system; Penn State University graduate.

Jeff Middlesworth

Jeff Middlesworth

Product

Engineer #1 at ExactTarget, with 14 years leading technology and product; avid golfer; formerly of Salesforce and Microsoft.

Nikki Orsborn

Nikki Orsborn

Creative

Branding Brand's first hire; former designer for Jack Hanna; gardener-in-training; spicy food lover.

Ashley Richards

Ashley Richards

Solutions Consulting

E-commerce expertise rooted in a development background; former mobile app and software engineer.

Brian Vukmir

Brian Vukmir

Client Success

Former technical director at Barkley; over 15 years leading software engineering teams.

Rob Wiley

Rob Wiley

Business Development

Former corpdev at ExactTarget, Salesforce, and Salesforce Ventures; Duke University MBA.

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Branding Brand is a leader in the mobile commerce space who works with large multi-channel retailers.

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